Explanation:
A subdomain. Despite being widely utilized nowadays, several experts advise against it, mostly for SEO concerns.
Explanation:
Using the exact keywords is a beautiful place to start because keywords behave the same on mobile as elsewhere. Once you determine which keywords are effective for mobile, you can adjust the ones you're employing.
Explanation:
On a mobile device, the bottom middle, where the user can most readily access with their thumb, is the area that is most likely to be viewed and clicked. This has an influence on mobile design since, for optimum functionality, you should position your huge button with a specific call to action there.
Explanation:
One column, ideally with a small quantity of content overall. Make all of your emails one column for mobile devices to read easily.
Explanation:
In some circumstances, such as when you have a special use case for them or when you are just starting to use the mobile web, mobile-only websites are an excellent option. They are not always a best practice, though, as they have issues including limited utility, content sprawl, and duplicate material.
Explanation:
Its increase in popularity in the marketing industry has been phenomenal. Typically, it consists of square black dots on a square white background. Despite seeing them frequently, many still need to learn what these amusing-looking graphics are. 2D, or Quick-response (QR) codes, should be understood by every mobile marketer as to how to employ them.
Explanation:
The best technique to render your website differently for mobile users is through CSS, or cascading style sheets. A minimum of three style sheets should be made, one for a tablet, one for a smartphone, and one for a desktop computer. CSS directs users to specific style sheets based on the device they are visiting the website from. CSS specifies a priority system that determines which style rules are in effect. On the other hand, as it overrides all other external CSS directives, inline CSS shouldn't be utilized for mobile. Since inline CSS isn't often used these days, it's possible that it won't even be taken into account.
Explanation:
It is known as geofencing and can be a very powerful marketing strategy.
Explanation:
Regarding searches made using a mobile device, everything mentioned above is accurate. For the mobile marketer to best serve the demands of mobile searchers, it's critical to comprehend their motivations and traits.
Explanation:
Designing with grids forms the foundation of fluid layouts. Use a 16-column grid, a 12-column grid, or a 4-column grid, respectively, for laptops, tablets, and smartphones. One of the three elements of responsive design is fluid layouts.Designing with grids forms the foundation of fluid layouts. Use a 16-responsive design is fluid layouts.
Explanation:
True. To obtain details about users who came to your website using a mobile device, simply choose the "mobile" advanced segment if Google Analytics has been installed on your website.
Explanation:
It’s Vine. While it may not seem like 6 seconds is long enough to make anything of value, Vine’s 200 million users as of prove otherwise. Especially valuable for the short-attention span mobile user, Vine is a mobile app marketers need to be aware of.
Explanation:
Mobile apps contain advertisements, and if you're running a Google AdWords campaign, you can decide whether to include your ads in mobile apps. In either case, it's critical to comprehend this opportunity, given the prominence of applications in the mobile environment.
Explanation:
Both clickable text and buttons can be useful. The most crucial point is that everything that may be clicked on should be set apart from other elements so that a mobile user can correctly click on it with their finger.
Explanation:
The best approach to keep track of how many calls come from a certain advertisement is with a unique phone number. The 2% figure is entirely bogus, and getting caller feedback isn't anywhere near as trustworthy as setting up a special phone line.
Explanation:
It's accurate and fully legal in the US. This technique is likely to become more prevalent in the upcoming years as more people carry GPS-equipped mobile devices.
