Google Analytics Certification Exam 2023

Google Analytics Certification

What is Google Analytics?

The Google Analytics Individual Qualification (GAIQ) is an exam administered by Google to measure and test your knowledge about Google Analytics and Digital Analytics platform.

The Google Analytics Individual Qualification Exam is a demonstration of knowledge and skill in Google Analytics that is open to any individual who had fulfilled the Google Analytics assessment successfully.

All qualified users are perceived to be efficient when it comes to leveraging Google Analytics within their organizations and helping others become familiar with the process. The assessment is available through the Google Academy for Ads, which is Google’s online training program.

Google Analytics Format

The GAIQ test is 90 minutes long. It is composed of 70 questions consisting of both multiple-choice and True/False questions. In order to pass the test, you need to get at least 56 questions correctly, which is equivalent to 80% of the total score.

Here’s a quick summary of the exam’s structure:

       ● The test is free to take (previously $50)
       ● 1.5 hours (90 minutes) long
       ● 70 questions in total
       ● Get 80% correct google analytics answers to pass
       ● Valid for 12 months (previously 18 months)

Important reminder: You cannot pause the test. Once you start the exam, the timer will continue to run until 90 minutes. If you accidentally close your browser while taking the test, the timer will automatically expire. Therefore, you need to wait for 24 hours before you can retake it.

How useful is Google Analytics IQ for students?

It’s a valuable qualification to have if you want to start dealing with digital analytics. However, it can be a little difficult to learn and become familiar with all the aspects of the platform, especially if you’re just starting.

How to take the Google analytics Individual Qualification Exam?

There’s no better way to take the Google data analytics certification test than to prepare for it ahead of time. Furthermore, it’s not really about whether you will pass or not. The most important part of taking the test is to make sure that you have gained knowledge and proficiency in Google Analytics. To help you prepare and take the test successfully, follow the steps below:

       Step 1: Take the Google Analytics course for Beginners.
       Step 2: Take the Advanced Google Analytics course.
       Step 3: Retake the assessment test and understand it better.
       Step 4: Take the Google Analytics Individual Qualification exam.

How to start learning GAIQ Certification as a beginner?

To help new users become familiar with Google Analytics, Google has provided a guide for them. Google Analytics for Beginners teaches new users the following:

       ● Create an account
       ● Implement tracking code
       ● Set up data filters
       ● Set up dashboards and shortcuts
       ● Navigate Google Analytics’ interface and reports

The guide will also explain how to interpret basic Audience, Acquisition, and Behavior reports, including setting up goals and campaign tracking.

What is Google Analytics Academy?

Analytics Academy teaches you how to use Google’s measurement tools so you can expand your business by collecting and analyzing data intelligently. Analytics Academy provides courses for free in Analytics and other data analysis tools.

What is Google Analytics Sessions?

A session on your website is defined as a set of interactions that a user has with your website over a period of time. The time frame in Google Analytics is set to 30 minutes by default. A session is defined as everything a user accomplishes on your website before leaving.

Google Analytics Exam Study Guide PDF

Since the Google Analytics exam is an open book exam, it is critical to study for it. If you’re looking for a Google Analytics cheat sheet PDF, or learn Google Analytics PDF, we recommend taking the Google Analytics exam.

We propose taking the Google Analytics certification exam if you are looking for Google Analytics basics PDF and Google Analytics course PDF and want to see if you are ready for the exam.


Google Analytics Questions and Answers

Quantitative measurements are referred to as metrics. Numbers are frequently linked with dimensions in a data collection.

A data characteristic or descriptive property. Default dimensions in Analytics include browser, landing page, and campaign.

The first thing we’ll need to do is install Google Tag Manager. After that, we’ll need to set up a Google Analytics account. We’ll put up Google Analytics monitoring tags in the next step. Now it’s time to put up your Google Analytics goals. Then we must create a link to Google Search Console.

Google Analytics is free in its standard edition, while Google Analytics 360 is a paid version of Google Analytics with tier-based pricing.

When you initially log into Google Analytics, you’ll see the “Home” dashboard, which serves as a summary of your site’s performance. You’ll have a lot more choices for studying your data if you click on those reports.

Allowing consumers to rapidly repurchase an item they’ve already bought isn’t one of Google Analytics Remarketing’s benefits.

It is used to measure website activity of people using the site, such as session duration, pages per session, bounce rate, and so on, as well as information on the source of the traffic.

Signing up with Google Partners is the first step. Prepare for the test and then take the GAIQ exam to get your Google Analytics certification.

Google Analytics works by putting a bit of JavaScript code on your website’s pages. In this way, Google Analytics collects your user’s activity from the minute he visits your website until he exits, and then converts it into various reports with graphs and statistical data to make it simpler to understand the progress.

The Google Data Analytics Professional Certificate takes about 2-3 months to complete on average. This may vary depending on your past data experience, learning rates, and daily time commitment.

You may access your Analytics account by going to and logging in.

Studying for free at Google Analytics Academy, studying online tutorials & videos, keeping up with Google Analytics blogs, and considering a Google Analytics course are the best methods to learn Google Analytics.

You must use Google Analytics since it allows you to track a wide range of critical metrics. You can track how effective your web marketing is.

Because files can’t request a tracking pixel, which is a brief code snippet needed to follow users’ behavior, Google Analytics doesn’t track downloads of your content automatically.

Yes. The Google Analytics certification is valid for 12 months after you pass the test.

You should be using Google Analytics if you have a website. Every website owner will find it to be a valuable and necessary tool.

You must select View Profile. At the bottom right of the screen, tap the Add icon. Choose between Background and Licenses and Certifications. Fill in the necessary information and save the document in the upper right corner of the screen.

Junior data analyst, Associate data analyst, Junior data scientist, Finance analyst, Operations analyst, Data technician, Business performance analyst, Marketing analyst, and Healthcare analyst are some of the in-demand data analytics positions.

While time taking, earning your certification is not difficult if you devote the necessary time and effort to studying and practice.

Review all of the requirements you must satisfy in order to be considered for Company certification before you apply. Their policies, company needs, and expertise.

To pass, you must accurately answer at least 56 of the questions, and after you’ve passed, you’ll know if you’re eligible or not.

Yes. It is completely free to take the Google Analytics certification test.

Getting Google Analytics certification can assist you in becoming a more analytical user, which is always beneficial. Your certification can be included on your CV. It will teach you how to employ hidden strategies and tactics to greatly boost your SEO strategy.

Go to Google Skillshop and log in. In the upper right corner, click ‘My Profile.’ Choose the certificate you wish to save. You should be able to download your certificate if you copy your Completion ID and put it at the end of the URL certificate/.

In the top right corner, click your icon, then My Profile. Scroll down to the sections for Achievements and/or Certifications. You’ll be able to view any awards and certificates you’ve received. By clicking the name, you may see your achievement or certification.

When your Google Analytics certification expires after 12 months, you must retake the test to renew it.

Yes. It’s a worthwhile investment of your time. You’ll learn all there is to know about Google Analytics and how to use it to better understand your website’s statistics. Additionally, your certification qualifies you to work as a competent web analyst.

It suggests putting this certification under credentials and skills with a title like “Google Analytics Certified.”

On the following page, under Certificates, you should be able to view your certification. Click on it, and then look for a little print symbol in the top-right corner of the interface.

The Academy courses Google Analytics for Beginners and Advanced Google Analytics are designed to help you prepare for the GAIQ. Before taking GAIQ, we strongly advise you to finish both courses.

Please visit to register for Google Analytics for Beginners on Analytics Academy.