ITF grassroots programs aim to promote tennis worldwide by providing opportunities and resources to underprivileged and underdeveloped areas, ensuring inclusivity in the sport.
The ITF organizes junior tournaments globally, offering young players competitive opportunities to develop their skills and gain rankings, contributing to the growth of tennis at the grassroots level.
The ITF Development Program supports national associations by offering funding, facilities, and training programs to improve tennis infrastructure and coaching in their countries.
ITF educational initiatives focus on developing qualified coaches and officials by offering certification courses and workshops, ensuring the consistent growth of tennis expertise worldwide.
The Play and Stay campaign simplifies tennis rules and introduces modified equipment (like slower balls and smaller courts) to make it easier and more enjoyable for beginners, fostering a love for the game.