Explanation:
The term "direct" refers to expenses that are directly tied to and attributed to a company's main lines of business. They mostly deal with the acquisition and creation of commodities and services. A company's prime cost, or the price of the goods or services it sells, includes direct expenses.
Explanation:
Service Excellence (Past Experiences)
Customers can use the scale to rate their prior interactions with a particular company. The scale consists of three five-point semantic difference items. The respondents were given this scale in the aftermath of being instructed to recall a recent customer service encounter that motivated them to file a complaint. The scale stem instructs the respondent to consider the nature of the connection before expressing grievance. This measure of service quality is different from most others in that it is a general one rather than one that focuses on a specific aspect.
Explanation:
An organization's internal audience consists of those who work there or are closely tied to it. Internal audience is a key idea in marketing and branding since it is suggested that branding should begin with company employees who are aware of and proud of the company's top brands.
Explanation:
The impression that people get of your company when they hear its name is known as the "business image." A company's image is made up of an unlimited number of facts, occasions, individual tales, marketing initiatives, and objectives that all work together to leave an impression on the public.
Explanation:
Promotion is a blanket term that refers to every strategy a company might use to try to increase the visibility of its goods, services, or brand. Promotional materials include bus stop posters. The same goes for a promotion that offers a limited-time price reduction on a good or service.
Explanation:
Activities involving physical distribution support the creation of time and place usefulness. warehousing and transportation are used to accomplish this. The availability of the items at the precise location where they are needed thanks to the transportation system produces place utility.
Explanation:
A general partner is a co-owner of a partnership company, participates in its management, and receives a portion of its revenues. A doctor, lawyer, or other professional who joins a partnership in order to maintain their independence while being a part of a larger company is frequently referred to as a general partner.
