Google Certification Google Analytics Certification 3

Question 1

Which GA4 exploration technique visualizes the steps users take toward a conversion?

Accepted Answer

Funnel exploration

Answer

Funnel exploration shows the sequence of steps users take and where they drop off before converting.

Question 2

What is the purpose of the Path exploration report in GA4?

Accepted Answer

To show the journeys and pages users navigate through

Answer

Path exploration reveals the tree-graph of paths users take across pages and events.

Question 3

In GA4, what must you do to mark an event as a conversion?

Accepted Answer

Toggle it on in the Events or Conversions settings

Answer

Any existing event can be marked as a conversion by toggling it in the Events admin settings.

Question 4

Which GA4 setting automatically tracks scrolls, outbound clicks, and site search?

Accepted Answer

Enhanced Measurement

Answer

Enhanced Measurement automatically collects interactions like scrolls, outbound clicks, and site searches without extra code.

Question 5

What does the GA4 'Cohort exploration' help you analyze?

Accepted Answer

Behavior of groups of users who share a common starting characteristic over time

Answer

Cohort exploration groups users by a shared attribute, like acquisition date, to study behavior over time.

Google Certification Practice Test