Ecommerce Ecommerce Technology & Platforms 3

Question 1

What does SaaS mean in the context of ecommerce platforms?

Accepted Answer

Software as a Service — cloud-hosted software accessed via subscription

Answer

SaaS (Software as a Service) means the ecommerce platform is hosted in the cloud by the vendor and accessed by merchants via a subscription, eliminating the need to manage servers.

Question 2

What is an SKU in ecommerce systems?

Accepted Answer

A unique alphanumeric identifier assigned to each distinct product variant for inventory tracking

Answer

A Stock Keeping Unit (SKU) is a unique code that identifies a specific product and its variants, enabling accurate inventory management and order processing.

Question 3

What is the primary role of a payment gateway in an ecommerce transaction?

Accepted Answer

Securely capturing, encrypting, and transmitting payment data between the customer, merchant, and bank

Answer

A payment gateway acts as the secure intermediary that encrypts card data and routes authorization requests between the merchant's site and the card networks or banks.

Question 4

What does OAuth enable in ecommerce applications?

Accepted Answer

Secure delegated authorization, allowing third-party apps to access user data without exposing passwords

Answer

OAuth is an open authorization standard that lets users grant third-party apps limited access to their accounts (e.g., 'Login with Google') without sharing passwords.

Question 5

What distinguishes a marketplace platform from a traditional ecommerce platform?

Accepted Answer

Marketplace platforms allow multiple third-party vendors to sell products alongside or instead of the platform owner

Answer

A marketplace platform (like Amazon or Etsy) enables multiple independent sellers to list and sell products, whereas a traditional platform typically supports a single merchant's catalog.

Ecommerce Practice Test

Ecommerce Practice Test

Ecommerce Ecommerce Technology & Platforms 3