Google Certification Google Ads Fundamentals 4

Question 1

Which targeting option on the Display Network shows ads based on the content of webpages a user is currently viewing?

Accepted Answer

Contextual (keyword) targeting

Answer

Contextual targeting matches ads to relevant page content using keywords and topics.

Question 2

What is the benefit of using ad rotation set to 'Optimize' in a campaign?

Accepted Answer

Google serves ads expected to perform best

Answer

Optimized rotation prioritizes the ads most likely to get clicks or conversions.

Question 3

A business wants ads shown only to users within 10 miles of their store. Which setting accomplishes this?

Accepted Answer

Location (radius) targeting

Answer

Radius location targeting restricts ad delivery to a defined area around a point.

Question 4

What does a bid adjustment of +20% for mobile devices do?

Accepted Answer

Increases bids by 20% when the ad is eligible to show on mobile

Answer

Device bid adjustments raise or lower bids for specific device types by a percentage.

Question 5

Which YouTube ad format can be skipped by viewers after 5 seconds?

Accepted Answer

Skippable in-stream ads

Answer

Skippable in-stream ads let viewers skip after 5 seconds of playback.

Google Certification Practice Test