FREE Mobile Marketing MCQ Questions and Answers

Question 1

To do now: It's best to optimize your email for mobile since you can't control whether people read them on PCs or mobile devices. This implies that your emails should only have _________ columns of text.

Accepted Answer

One

Answer

Explanation:
One column, ideally with a small quantity of content overall. Make all of your emails one column for mobile devices to read easily.

Question 2

Mobile searches, or searches made using a mobile device, are typical.

Accepted Answer

All of the above

Answer

Explanation:
Regarding searches made using a mobile device, everything mentioned above is accurate. For the mobile marketer to best serve the demands of mobile searchers, it's critical to comprehend their motivations and traits.

Question 3

A 2D code, commonly called a QR code, is a picture that can be scanned by a mobile device and converted into a link. This eliminates the user's need to write the URL, making it more popular for marketing. How does this code appear?

Accepted Answer

Square black dots on a square white background

Answer

Explanation:
Its increase in popularity in the marketing industry has been phenomenal. Typically, it consists of square black dots on a square white background. Despite seeing them frequently, many still need to learn what these amusing-looking graphics are. 2D, or Quick-response (QR) codes, should be understood by every mobile marketer as to how to employ them.

Question 4

Using the exact keywords for a mobile PPC campaign as you would for a standard mobile ad is a good idea.

Accepted Answer

TRUE

Answer

Explanation:
Using the exact keywords is a beautiful place to start because keywords behave the same on mobile as elsewhere. Once you determine which keywords are effective for mobile, you can adjust the ones you're employing.

Question 5

If a mobile device is found within a specific physical range, a business may decide to send a text message to that person.

Accepted Answer

TRUE

Answer

Explanation:
It's accurate and fully legal in the US. This technique is likely to become more prevalent in the upcoming years as more people carry GPS-equipped mobile devices.

Mobile Marketing Practice Test

Mobile Marketing Practice Test

FREE Mobile Marketing MCQ Questions and Answers