Google Analytics Individual Qualification Questions 3

Question 1

In GA4, what are the two primary categories of dimensions and metrics organized around?

Accepted Answer

Events and parameters

Answer

GA4's data model is built entirely on events and their associated parameters.

Question 2

What is the maximum number of views you can have in a standard Universal Analytics property?

Accepted Answer

25

Answer

Standard Universal Analytics properties allow up to 25 views.

Question 3

Which type of filter would you use to include only traffic from a specific subdirectory?

Accepted Answer

A custom include filter on Request URI

Answer

An include filter on the Request URI field restricts a view to a specific subdirectory.

Question 4

What does GA4's 'engaged session' require?

Accepted Answer

Lasting 10+ seconds, having a conversion, or 2+ page views

Answer

An engaged session lasts 10+ seconds, fires a conversion, or has at least 2 screen/page views.

Question 5

Which metric represents the average number of pages viewed during a session?

Accepted Answer

Pages/Session

Answer

Pages/Session is the average number of pages viewed per session, including repeats.

Google Analytics Practice Test