Google Analytics Individual Qualification Exam Sheet 5

Question 1

Which free GA4 integration allows you to export raw event data for advanced SQL analysis?

Accepted Answer

BigQuery export

Answer

GA4 offers a free BigQuery export, letting you query raw event-level data with SQL.

Question 2

Which tool is commonly used to build custom visual dashboards directly from GA4 data at no cost?

Accepted Answer

Looker Studio

Answer

Looker Studio (formerly Data Studio) connects natively to GA4 for free custom dashboards.

Question 3

What is the primary purpose of linking Google Search Console to GA4?

Accepted Answer

View organic search queries and landing page performance

Answer

The Search Console link brings organic search query and landing page data into GA4 reports.

Question 4

In GA4, what does a data stream represent?

Accepted Answer

A source of data from a website or app sending events to a property

Answer

A data stream is a flow of data from a web or app source feeding events into a GA4 property.

Question 5

Which feature lets you collect data from a server environment rather than directly from the client browser?

Accepted Answer

Measurement Protocol / server-side tagging

Answer

The Measurement Protocol and server-side tagging allow sending events to GA4 from a server.

Google Analytics Practice Test