Google Analytics Individual Qualification Exam Sheet 3

Question 1

In GA4, which automatically collected event fires when a user first opens or visits a site or app?

Accepted Answer

first_visit

Answer

The first_visit event is automatically collected the first time a user visits a website or launches an app.

Question 2

Which GA4 measurement feature must be toggled on to automatically track scrolls, outbound clicks, and site search?

Accepted Answer

Enhanced measurement

Answer

Enhanced measurement automatically tracks interactions like scrolls, outbound clicks, and site searches without extra code.

Question 3

What is the term for marking a GA4 event as a key business action you want to measure?

Accepted Answer

Conversion / Key event

Answer

In GA4 you mark important events as conversions (now called key events) to measure business goals.

Question 4

Which GA4 Exploration technique is best for visualizing the steps users take to complete a conversion?

Accepted Answer

Funnel exploration

Answer

Funnel exploration shows the steps users take to complete a task and where they drop off.

Question 5

By default, how long is the GA4 session timeout, after which a new session begins on the next interaction?

Accepted Answer

30 minutes

Answer

GA4 sessions time out after 30 minutes of inactivity by default.

Google Analytics Practice Test