Google Analytics Certification Exam Sample Questions 2

Question 1

In Google Analytics 4, which scope applies to the 'session_start' event?

Accepted Answer

Event scope

Answer

All events in GA4, including session_start, are recorded at the event scope.

Question 2

What is the maximum number of conversion events you can mark in a standard GA4 property?

Accepted Answer

30

Answer

Standard GA4 properties allow up to 30 conversion events.

Question 3

Which GA4 report shows the path users take through your site or app?

Accepted Answer

Path exploration

Answer

Path exploration visualizes the sequence of events and pages users navigate.

Question 4

What does the 'engagement rate' metric in GA4 represent?

Accepted Answer

Percentage of sessions that were engaged sessions

Answer

Engagement rate is the percentage of sessions that were engaged sessions.

Question 5

Which parameter is required when sending a GA4 event via the Measurement Protocol?

Accepted Answer

client_id

Answer

The Measurement Protocol requires a client_id to associate events with a user.

Google Analytics Practice Test