P&G Critical Thinking 2

Question 1

All P&G brands in the 'premium' tier have a price above $10. Brand X is not in the premium tier. What can you conclude?

Accepted Answer

Brand X may or may not cost more than $10

Answer

Being outside the premium tier only tells us Brand X is not classified as premium — its price could still be above $10 under a different tier.

Question 2

A P&G team claims: 'We reduced packaging waste by 30% by switching to recycled materials.' Which fact would MOST strengthen this argument?

Accepted Answer

Third-party lifecycle analysis confirmed the 30% waste reduction

Answer

Third-party verification provides objective evidence that supports the team's internal claim.

Question 3

If 'all successful product launches include consumer testing' is true, which statement MUST also be true?

Accepted Answer

If a product was not consumer tested, it was not a successful launch

Answer

By contrapositive logic, if consumer testing is required for success, then no testing means no success.

Question 4

A consumer panel prefers Fragrance A over Fragrance B 60% to 40% in blind testing. What is the MOST cautious conclusion?

Accepted Answer

Fragrance A has a modest preference advantage under blind test conditions

Answer

A 60/40 split indicates a moderate preference under specific test conditions, not a mandate for change.

Question 5

P&G's profit increased 10% while market share fell 2%. What does this MOST likely suggest?

Accepted Answer

Profitability improvements (e.g., cost reduction or pricing) offset the volume decline

Answer

Profit can increase despite lower market share if margins improved through pricing, cost reduction, or product mix.

P&G - Procter and Gamble Assessment Test Practice Test