Crowdfunding Videos Trivia 5

Question 1

What does 'video completion rate' measure in crowdfunding analytics?

Accepted Answer

The percentage of viewers who watch the video to the end

Answer

Video completion rate tracks what fraction of viewers watch all the way through, indicating how well the video retains audience attention.

Question 2

Which narration style is used when text appears on screen to describe the product while music plays but no voiceover is heard?

Accepted Answer

Silent text-driven video

Answer

Silent text-driven videos rely on on-screen captions and music, making them effective for social media autoplay where sound is off by default.

Question 3

What is the typical recommended resolution for uploading crowdfunding campaign videos to Kickstarter or Indiegogo?

Accepted Answer

720p HD minimum, 1080p preferred

Answer

Platforms like Kickstarter recommend at least 720p HD, with 1080p being the preferred standard for clear, professional-looking campaign videos.

Question 4

Which psychological principle explains why crowdfunding videos show a countdown timer or 'only X days left' messaging?

Accepted Answer

Scarcity and urgency

Answer

Scarcity and urgency messaging triggers loss aversion—people act faster when they fear missing out on a limited-time opportunity.

Question 5

What is a 'backer update video' in the context of an ongoing crowdfunding campaign?

Accepted Answer

A progress video sent to existing backers sharing milestones or challenges

Answer

Backer update videos keep existing supporters informed about production progress, building trust and encouraging them to share the campaign with others.

Crowdfunding Videos Practice Test

Crowdfunding Videos Practice Test

Crowdfunding Videos Trivia 5