A nonprofit director must convince a skeptical board to fund a new program. The data supports the proposal but board members respond more to stories. What is the most effective structure for the pitch?
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A
Present all data first, then summarize with a brief anecdote
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B
Lead with a compelling story of someone the program would help, then back it with data
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C
Focus only on the emotional narrative and omit data to keep it simple
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D
Distribute a written report and allow board members to read on their own