Brochure Design Brochure Facts 5

Question 1

A nonprofit needs 250 brochures by tomorrow with variable donor names printed on each. Which printing method fits best?

Accepted Answer

Digital printing

Answer

Digital printing handles short runs, fast turnaround, and variable data without printing plates.

Question 2

At roughly what quantity does offset printing usually become more cost-effective than digital for brochures?

Accepted Answer

Around 500-1,000 copies or more

Answer

Offset setup costs are spread across large runs, typically beating digital pricing past 500-1,000 copies.

Question 3

Which design principle is violated when a brochure crams every panel edge-to-edge with text and images?

Accepted Answer

Effective use of white space

Answer

White space gives content room to breathe; filling every area overwhelms readers.

Question 4

A brochure's call to action is buried in small text on the back panel. What is the recommended fix?

Accepted Answer

Make the call to action prominent and repeat it where readers naturally finish reading

Answer

A call to action should stand out visually and appear where the reader's journey ends.

Question 5

Which fold wraps panels inward one over another, requiring each inner panel to be progressively narrower?

Accepted Answer

Roll fold

Answer

A roll fold wraps panels around each other, so each inner panel must shrink slightly to nest.

Brochure Design Practice Test