A B2B company publishes a guest post on an industry blog and observes a 15% increase in referral traffic but no ranking improvement. What does this indicate?
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A
The guest post link is nofollowed and passes no ranking signal, but it still drives real visitors
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B
The company's analytics tool is broken
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C
Google has penalized the company for guest posting
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D
Referral traffic and organic traffic are the same metric