A new director for a public library in a rural Georgia county wants to ensure that upcoming programs are aligned with the community's actual needs and interests. Which of the following is the most effective first step in the program administration process?
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A
Surveying the library staff to brainstorm program ideas based on their experiences.
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B
Analyzing circulation statistics to identify the most popular genres and topics.
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C
Implementing a formal community needs assessment using surveys, focus groups, and local data.
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D
Replicating successful programs from a larger, urban library system in Georgia.