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OMVIC All-In Price Advertising and Standards Flashcards

7 cards from real OMVIC practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.

Read the first 7 OMVIC All-In Price Advertising and Standards flashcards as text

  1. A dealer advertises that a vehicle is 'certified pre-owned' but only performs a basic safety inspection. Under OMVIC standards, what is the issue?

    Answer: The advertisement is misleading if 'certified pre-owned' implies standards not actually met by the vehicle

    Using terms like 'certified pre-owned' in a way that implies greater inspection or quality standards than were actually applied is misleading advertising under OMVIC's Code of Ethics.

  2. Under OMVIC's all-in price rules, a 'dealer admin fee' that varies by customer is:

    Answer: Prohibited — all fees must be uniform and included in the advertised all-in price

    Variable fees that differ by customer are inconsistent with the all-in price advertising standard, which requires a transparent, consistent price inclusive of all dealer charges.

  3. A dealer's advertisement uses the phrase 'from $XX,XXX' for a vehicle model. Under OMVIC standards, this is compliant only if:

    Answer: A vehicle can genuinely be purchased at that price at the dealer without additional mandatory fees

    Using 'from $XX,XXX' is only compliant if at least one purchasable vehicle is actually available at that all-in price without any mandatory additions.

  4. What is the purpose of requiring dealers to advertise on an all-in price basis in Ontario?

    Answer: To enable consumers to comparison shop on a true cost basis and avoid surprise fees

    All-in price advertising enables consumers to accurately compare vehicle prices across dealers without being surprised by hidden fees at the time of purchase.

  5. A dealer in Ontario sells to an out-of-province buyer and claims OMVIC advertising rules do not apply. Is this correct?

    Answer: No, OMVIC advertising standards apply to all registered Ontario dealers regardless of buyer location

    OMVIC's advertising standards govern the conduct of Ontario-registered dealers; they apply to the dealer's practices regardless of where the buyer resides.

  6. A dealer's ad states: 'Buy any SUV this weekend at $29,900 — only 3 available!' Under OMVIC advertising rules, what must be true for this ad to be compliant?

    Answer: The dealer must actually have 3 SUVs available at the all-in price of $29,900 during that weekend

    Limited availability claims must be genuine; the dealer must have the advertised vehicles at the advertised all-in price available during the stated promotion period.

  7. Under OMVIC's advertising standards, what must a dealer do if an advertised price was listed in error?

    Answer: Correct the advertisement as quickly as possible and clearly communicate the error to consumers who inquired

    When advertising errors occur, dealers must promptly correct the advertisement and communicate the correction to consumers who inquired based on the incorrect price.