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Reviews I Flashcards

7 cards from real Local SEO practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.

Read the first 7 Reviews I flashcards as text

  1. What is a 'review funnel' in the context of local SEO?

    Answer: A step-by-step process guiding satisfied customers to leave a review

    A review funnel is a structured workflow — typically via email, SMS, or QR code — that makes it easy for happy customers to leave reviews.

  2. When a business responds to a positive review, what is the best practice?

    Answer: Personalize the response and mention a specific detail from the review

    Personalized responses to positive reviews reinforce engagement and signal to potential customers that the business pays attention.

  3. What is the impact of review recency on local search rankings?

    Answer: Recent reviews are weighted more heavily, signaling ongoing business activity

    Google's algorithm favors businesses with recent reviews as they indicate the business is active and currently serving customers.

  4. Which of the following best describes Yelp's stance on businesses asking customers for reviews?

    Answer: Yelp explicitly discourages businesses from asking customers for reviews

    Yelp's official policy discourages businesses from asking customers for reviews, as it may trigger their review filter algorithm.

  5. A QR code in-store linking to a business's Google review page is an example of what type of review strategy?

    Answer: Passive, point-of-experience review generation

    Placing a QR code at the point of experience is a passive, compliant method that prompts customers to leave feedback at the moment of interaction.

  6. How does Google handle reviews left for a business that has been permanently closed and removed from Google Maps?

    Answer: The reviews are deleted along with the listing

    When a GBP listing is permanently removed, its associated reviews are also deleted from public view.

  7. What percentage of consumers, according to widely cited local consumer review surveys, read businesses' responses to reviews?

    Answer: More than 50%

    Multiple consumer surveys (including BrightLocal's annual study) consistently find that over 50% of consumers read business responses to reviews.