Google Business Profile Flashcards

What is 'Google Business Profile Insights' primarily used for?

Answer: Tracking how customers find and interact with your listing

GBP Insights provides data on search queries, views, and customer actions taken on your listing.

Which of the following is NOT a valid reason Google may suspend a Google Business Profile?

Answer: Having too many photos uploaded

Google does not suspend profiles for having too many photos; suspensions relate to guideline violations like fake addresses or misleading info.

A customer leaves a fake negative review on your GBP listing. What is the correct first step?

Answer: Flag the review using the 'Report a problem' option

The proper first step is to flag the review for Google to evaluate whether it violates review policies.

What does the term 'local pack' refer to in the context of Google search?

Answer: The map-based block showing three local business results

The local pack (or map pack) is the prominent SERP feature showing a map and typically three nearby business listings.

A business owner changes their GBP category from 'Italian Restaurant' to 'Pizza Restaurant'. What is the most likely SEO impact?

Answer: Rankings may shift as the business becomes relevant for different local queries

Changing the primary category changes which queries Google considers the business relevant for, affecting local rankings.

Which GBP feature allows businesses to display a menu of services with prices?

Answer: Services section

The Services section in GBP allows businesses to list their services with descriptions and pricing.

How should a service-area business (SAB) that serves customers at their location handle its GBP address?

Answer: Hide the address and define service areas instead

SABs should hide their physical address and instead specify the geographic areas they serve in GBP settings.