Fundamentals Flashcards
7 cards from real Local SEO practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 7 Fundamentals flashcards as text
Which business type is NOT eligible to have a Google Business Profile?
Answer: An online-only e-commerce store with no physical presence
GBP is designed for businesses that interact with customers either at a physical address or in person — purely online businesses don't qualify.
What is the recommended way to handle a business name change in local SEO?
Answer: Update the name everywhere simultaneously (GBP, website, all citations)
Updating the name consistently across GBP, your website, and all citations maintains NAP consistency and prevents ranking confusion.
Which Google Business Profile post type disappears after 7 days if not manually removed?
Answer: What's New posts
What's New posts automatically expire after 7 days, while Event and Offer posts persist until their specified end dates.
A 'Local Pack' (Map Pack) typically shows how many business listings?
Answer: 3
Google's Local Pack typically displays 3 business listings, sometimes called the '3-Pack.'
What is the primary purpose of building local citations on data aggregators like Data Axle or Foursquare?
Answer: To distribute accurate NAP data to hundreds of downstream directories
Data aggregators feed NAP information to many smaller directories, so one accurate submission multiplies consistency across the web.
Which signal is most likely to trigger a Google Business Profile suspension?
Answer: Using a keyword-stuffed or fake business name
GBP guidelines prohibit adding keywords or fake descriptors to your business name, and violations commonly lead to listing suspension.
What does 'local pack rank tracking' measure?
Answer: The position of your GBP listing in the 3-Pack for target keywords
Local pack rank tracking monitors where your business appears in the map results (positions 1-3) for specific search queries.