For Beginners Flashcards
7 cards from real Local SEO practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 7 For Beginners flashcards as text
What is the 'Local Pack' in Google search results?
Answer: The group of three local business listings shown on a map in search results
The Local Pack (also called the Map Pack) displays three local business listings alongside a map for location-based searches.
Which factor does Google officially state as a ranking signal for local search?
Answer: Proximity of the business to the searcher
Google uses proximity — how close the business is to the person searching — as one of the three main local ranking factors alongside relevance and prominence.
What should you do if you discover a duplicate Google Business Profile listing for your business?
Answer: Report or claim it and request its removal or merger
Duplicate listings split ranking signals and confuse customers, so they should be claimed and removed or merged with the correct listing.
What is the purpose of adding 'service areas' to a Google Business Profile?
Answer: To show Google and customers the geographic regions you serve without a storefront
Service area settings tell Google which regions a business serves, which is especially useful for businesses like plumbers or cleaners that travel to customers.
How do online reviews primarily impact local SEO?
Answer: They influence prominence and can boost local rankings and click-through rates
Reviews contribute to a business's prominence score in Google's local algorithm and improve click-through rates by building consumer trust.
What is a 'geo-tagged' photo in the context of local SEO?
Answer: A photo with embedded location coordinates in its metadata
Geo-tagged photos contain GPS coordinates in their EXIF metadata, which can reinforce location relevance signals for local SEO.
Which on-page SEO element is MOST important for signaling local relevance on a business website?
Answer: Including the city and state in the page title tag and H1
Including location keywords like the city and state in title tags and H1 headings directly signals to search engines which geographic area the page targets.