CVS CVS Creative Thinking and Idea Generation Questions and Answers 1

Question 1

In a VM Creative Phase session, the rule of 'deferred judgment' means:

Accepted Answer

Withholding evaluation of ideas until the brainstorming session is complete

Answer

Deferred judgment prevents premature criticism from inhibiting idea flow, allowing the Creative Phase to generate the maximum quantity of alternatives.

Question 2

Why is quantity of ideas valued over quality during the VM Creative Phase?

Accepted Answer

A larger idea pool increases the probability that at least one breakthrough solution will emerge

Answer

Research on creativity shows that innovative solutions are more likely to be found when a large volume of ideas is generated before evaluation begins.

Question 3

Which brainstorming technique in VM involves building on each other's ideas to create progressively refined concepts?

Accepted Answer

Classical brainstorming with 'yes-and' building

Answer

The 'yes-and' building approach encourages team members to extend and refine each other's ideas, creating collaborative improvement of concepts.

Question 4

The Gordon Technique for creative thinking differs from standard brainstorming because:

Accepted Answer

The problem is stated abstractly so participants generate ideas without being limited by preconceptions about the specific problem

Answer

By framing the problem abstractly, the Gordon Technique prevents participants from anchoring to conventional solutions associated with the known problem.

Question 5

In VM creative sessions, 'mental blocks' most commonly arise from:

Accepted Answer

Habitual thinking patterns, fear of criticism, and cultural or organizational norms

Answer

Mental blocks prevent creative thinking by making people anchor to familiar solutions, fear judgment, or respect perceived constraints that may not actually exist.

CVS - Certified Value Specialist Practice Test

CVS - Certified Value Specialist Practice Test

CVS CVS Creative Thinking and Idea Generation Questions and Answers 1