CSA Sales Ethics and Compliance 2

Question 1

A customer asks you to match a competitor's price that seems impossibly low. You suspect the competitor is violating minimum advertised price (MAP) policies. What is the most ethical response?

Accepted Answer

Explain your pricing policy and the value you offer without disparaging the competitor

Answer

The ethical approach is to explain your own pricing and value proposition without making unverified accusations about a competitor.

Question 2

Which federal law prohibits deceptive practices in consumer transactions and gives the FTC authority to regulate unfair business practices?

Accepted Answer

The FTC Act of 1914

Answer

The Federal Trade Commission Act of 1914 established the FTC and prohibits unfair or deceptive acts or practices in commerce.

Question 3

A salesperson offers a key customer a gift valued at $150 during a holiday promotion. The customer's company policy prohibits gifts over $50. What should the salesperson do?

Accepted Answer

Respect the customer's company policy and offer something within the $50 limit or nothing at all

Answer

Salespeople must respect the procurement and ethics policies of their customers' organizations, not just their own company's rules.

Question 4

What does the term 'bait and switch' refer to in sales compliance?

Accepted Answer

Advertising a product at a low price then steering customers to a higher-priced item

Answer

Bait and switch is an illegal practice where a low-priced item is advertised to attract customers who are then pushed toward a more expensive product.

Question 5

Under the Telephone Consumer Protection Act (TCPA), what must a business do before sending marketing text messages to consumers?

Accepted Answer

Obtain prior express written consent from the recipient

Answer

The TCPA requires businesses to obtain prior express written consent before sending automated marketing text messages to consumers.

(CSA) Certified Sales Associate Practice Test

(CSA) Certified Sales Associate Practice Test

CSA Sales Ethics and Compliance 2