Crowdfunding Videos Trivia 2

Question 1

Which crowdfunding platform famously launched the Pebble smartwatch video that raised over $10 million?

Accepted Answer

Kickstarter

Answer

Pebble's 2012 Kickstarter campaign became one of the most funded projects in the platform's history, raising over $10 million.

Question 2

What is the term for the short video clip used at the very start of a crowdfunding video to immediately capture viewer attention?

Accepted Answer

Hook

Answer

The 'hook' is the opening moment designed to grab attention within the first few seconds before viewers scroll away.

Question 3

Which type of shot is most commonly used when a founder speaks directly to the camera in a crowdfunding video?

Accepted Answer

Talking head shot

Answer

A talking head shot frames the speaker from the shoulders up and is the standard for direct-to-camera testimonials and pitches.

Question 4

What percentage of Kickstarter projects that use a video are successfully funded compared to those without one?

Accepted Answer

Video projects succeed at roughly double the rate

Answer

Kickstarter data shows projects with videos succeed at roughly twice the rate of those without, making video a critical asset.

Question 5

Which crowdfunding video element directly tells viewers what reward they'll receive for pledging a specific amount?

Accepted Answer

The reward tier breakdown

Answer

The reward tier breakdown section of a crowdfunding video explains exactly what backers receive at each pledge level.

Crowdfunding Videos Practice Test