CAP Donor Relations & Fundraising 2

Question 1

In major gift fundraising, the moves management system tracks:

Accepted Answer

Planned, intentional interactions designed to cultivate a donor toward a major gift commitment

Answer

Moves management is a systematic approach to major gift cultivation, tracking each planned move—contact, engagement, ask—designed to advance the donor relationship toward a significant commitment.

Question 2

The gift range chart in a capital campaign helps a nonprofit determine:

Accepted Answer

The number and size of gifts needed at each level to reach the campaign goal

Answer

A gift range chart models the distribution of gifts needed across different levels to achieve a campaign goal, typically based on the 80/20 principle where 80% of funds come from 20% of donors.

Question 3

A CAP advisor helping a nonprofit with its development program would advise that donor retention is most directly measured by:

Accepted Answer

The percentage of donors who give again in the subsequent year

Answer

Donor retention rate is the percentage of donors from one year who make a gift the following year; retaining an existing donor costs far less than acquiring a new one.

Question 4

Which of the following best describes the ethical principle of donor intent in philanthropic advising?

Accepted Answer

Honoring the specific purpose and conditions the donor designated for their gift

Answer

Donor intent refers to the obligation of recipient organizations to use gifts in accordance with the donor's expressed purposes and restrictions.

Question 5

Under the AFP Code of Ethical Standards, fundraising professionals are prohibited from:

Accepted Answer

Being compensated on a percentage of funds raised

Answer

Commission-based fundraising—where compensation is a percentage of dollars raised—is prohibited by AFP's code because it creates conflicts of interest that can harm donors and compromise fundraising integrity.

(CAP) Certified Philanthropic Advisor Practice Test

(CAP) Certified Philanthropic Advisor Practice Test

CAP Donor Relations & Fundraising 2