Brochure Design Brochure Layout and Composition 2

Question 1

What is a 'grid system' in brochure layout design?

Accepted Answer

An underlying framework of columns and rows that organizes content consistently

Answer

A grid system provides a consistent structural foundation that aligns text, images, and other elements across panels.

Question 2

What is a 'gatefold' brochure?

Accepted Answer

A brochure where two outer panels fold inward to meet at the center

Answer

A gatefold opens like two doors, with outer panels folding to the center, creating a dramatic reveal effect.

Question 3

What does 'DPI' stand for and why does it matter for brochure images?

Accepted Answer

Dots per inch; it determines print image sharpness

Answer

DPI (dots per inch) measures print resolution; brochure images typically require 300 DPI for sharp, professional output.

Question 4

Which layout principle ensures visual elements feel connected without physical lines?

Accepted Answer

Proximity

Answer

Proximity groups related elements close together, signaling to readers that they are conceptually connected.

Question 5

What is a 'z-fold' brochure?

Accepted Answer

A brochure folded in alternating directions creating a zigzag pattern

Answer

A Z-fold, or accordion fold, creates panels that fold in alternating directions like the letter Z.

Brochure Design Practice Test