Bachelor of Graphic Design Fundamentals 5

Question 1

A designer specifies a Pantone (PMS) color for a client's logo. What is the main reason for using PMS colors in print?

Accepted Answer

They guarantee consistent, standardized color output across different printers and substrates

Answer

PMS (Pantone Matching System) colors are premixed inks with standardized formulas, ensuring color consistency regardless of the printer or material.

Question 2

What is the purpose of a 'mood board' early in the design process?

Accepted Answer

To collect visual references that align the team on aesthetic direction before designing

Answer

Mood boards gather images, colors, textures, and typography samples to establish and communicate a visual direction before production begins.

Question 3

Which layout principle states that elements should be connected to something else on the page to create a cleaner, more organized result?

Accepted Answer

Alignment

Answer

Alignment connects elements visually along invisible lines, creating order and a sense of intentionality in a layout.

Question 4

What is 'tracking' in typography?

Accepted Answer

Uniform spacing adjustment applied across a range of characters

Answer

Tracking (letter-spacing) uniformly increases or decreases space between all characters in a selected range of text.

Question 5

A designer is told a logo must work in 'one color.' What does this constraint primarily test?

Accepted Answer

Whether the logo relies on gradients or multiple hues to communicate its message

Answer

A one-color constraint ensures the logo's form and silhouette are strong enough to function without color differentiation.

Bachelor of Graphic Design Practice Test