Bachelor of Graphic Design Portfolio & Professional Practice

Question 1

What is a 'design brief' and why is it essential at the start of a graphic design project?

Accepted Answer

A written document outlining project goals, target audience, deliverables, timeline, and budget

Answer

A short portfolio document shared with recruiters

Answer

A copyright license for design assets created during a project

Answer

A technical specification for printer settings

Question 2

When presenting portfolio work in a job interview for a graphic design position, what should each case study demonstrate?

Accepted Answer

The design process including research, ideation, iteration, and problem-solving alongside the final outcome

Answer

Only the final polished deliverables without process details

Answer

The software and file sizes used for each project

Answer

Client testimonials and billing rates charged

Question 3

What is a 'spec work' in the graphic design industry, and why is it controversial?

Accepted Answer

Unpaid design work done speculatively with the hope of winning a project or contest

Answer

Highly detailed technical specifications included with every design file

Answer

Work produced to client-supplied technical specifications

Answer

A type of contract guaranteeing payment for revisions

Question 4

What does 'intellectual property' mean in the context of graphic design?

Accepted Answer

Legal rights protecting original creative works including logos, illustrations, and design concepts

Answer

The physical design assets stored on a studio's computer servers

Answer

The strategy behind a design, kept confidential during a pitch

Answer

Software licenses purchased for design applications

Question 5

What is a 'freelance' graphic designer as opposed to an 'in-house' designer?

Accepted Answer

A freelancer is self-employed working for multiple clients; in-house is employed full-time by a single company

Answer

A freelancer works exclusively for design agencies; in-house works for print shops

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A freelancer specializes in typography; in-house specializes in photography

Answer

There is no meaningful professional distinction between the two

Question 6

What file format should a graphic designer provide to a print vendor for the final production-ready files?

Accepted Answer

Print-ready PDF with proper bleed, crop marks, and embedded fonts

Answer

JPEG at 72 DPI

Answer

PNG with a white background

Answer

Native .AI or .PSD files without any settings applied