Text Message Marketing Practice Test
Text Message Marketing SMS Audience Segmentation and Targeting
What is 'demographic segmentation' in SMS marketing?
Select your answer
A
Dividing subscribers into groups based on characteristics like age, gender, income, or location
B
Grouping subscribers by the device they used to opt in
C
Separating new subscribers from those who have been on the list over one year
D
Categorizing subscribers by their mobile carrier network
Hint