SPP Change Management & Execution 2 — Questions and Answers
Question 1: Which change management model emphasizes that change unfreezes existing behaviors, transitions to new ones, and then refreezes them?
- Kotter's 8-Step Model
- Lewin's Change Model (Correct answer)
- ADKAR Model
- McKinsey 7-S Framework
Correct answer: Lewin's Change Model
Lewin's Change Model uses three stages—Unfreeze, Change, and Refreeze—to describe how organizations shift from current to desired states.
Question 2: A strategic plan fails during implementation because middle managers undermine the changes. This is best described as resistance from which level?
- Executive sponsors
- External stakeholders
- The permafrost layer (Correct answer)
- Change agents
Correct answer: The permafrost layer
The 'permafrost layer' refers to middle management resistance where directives from top leadership fail to penetrate through to frontline employees.
Question 3: What is the primary purpose of a change readiness assessment?
- To identify budget overruns
- To measure an organization's capacity and willingness to adopt change (Correct answer)
- To assign accountability for strategic initiatives
- To evaluate competitor responses to change
Correct answer: To measure an organization's capacity and willingness to adopt change
A change readiness assessment evaluates the organization's current capability, culture, and willingness to successfully adopt planned changes.
Question 4: During a large-scale strategic change, which communication approach is most effective for reducing employee anxiety?
- Sending a single comprehensive announcement at the start
- Limiting communication until implementation is finalized
- Providing frequent, transparent, and two-way communication throughout (Correct answer)
- Delegating all communication to frontline supervisors only
Correct answer: Providing frequent, transparent, and two-way communication throughout
Frequent, transparent, and two-way communication reduces uncertainty and builds trust throughout the change process.
Question 5: In the ADKAR model, what does the 'K' stand for?
- Knowledge of how to change (Correct answer)
- Key performance indicators
- Knowledge transfer plan
- Kinetic stakeholder engagement
Correct answer: Knowledge of how to change
In ADKAR, 'K' stands for Knowledge—understanding how to change and what the change entails.
Question 6: Which technique is most appropriate for identifying stakeholders who have high influence but low support for a strategic change?
- SWOT analysis
- Stakeholder mapping/power-interest grid (Correct answer)
- Balanced scorecard
- Root cause analysis
Correct answer: Stakeholder mapping/power-interest grid
A stakeholder mapping grid plots stakeholders by power and interest, helping identify influential opponents who need targeted engagement.
Question 7: What is a 'burning platform' in the context of change management?
- A digital tool for tracking change milestones
- A compelling reason or crisis that makes change urgently necessary (Correct answer)
- A risk register for change-related threats
- A framework for prioritizing strategic initiatives
Correct answer: A compelling reason or crisis that makes change urgently necessary
A 'burning platform' is a metaphor for an urgent, compelling reason that forces an organization to change or face severe consequences.
Which change management model emphasizes that change unfreezes existing behaviors, transitions to new ones, and then refreezes them?