Communication & Stakeholder Relations Flashcards

A crisis communication plan for a sports event should designate a single spokesperson primarily to:

Answer: Ensure consistent, accurate messaging

One trained spokesperson prevents conflicting statements during a crisis.

When a coach asks an athlete, 'How did that drill feel for your shoulder?', the coach is using:

Answer: An open-ended question

Open-ended questions invite detailed responses rather than yes/no answers.

Which stakeholder relationship is MOST directly tied to a professional team's revenue from naming rights?

Answer: Corporate sponsors

Naming rights are sold to corporate sponsors as a commercial partnership.

A trainer working with a client who speaks limited English should FIRST:

Answer: Use simple language, demonstrations, and visual aids, and check understanding

Clear simple language plus demonstration and comprehension checks bridges language barriers safely.

In conflict resolution, the approach that seeks a solution fully satisfying both parties' concerns is called:

Answer: Collaborating

Collaborating aims for a win-win outcome, unlike compromising where each side gives something up.

A high school athletic trainer must inform a parent that their child needs to sit out after a suspected concussion. Which is most important to communicate?

Answer: The return-to-play protocol and the need for medical clearance

State concussion laws require removal and written medical clearance before a graduated return to play.

Which metric would best help a fitness center evaluate the effectiveness of its member communication strategy?

Answer: Email open rates and member satisfaction survey scores

Engagement and satisfaction data measure whether communications reach and resonate with members.