Social Media Ads Flashcards

The following are valid UDACs for social media display ads:

Answer: All of the above

UDACs (Universal Display Ad Codes) are specific identifiers used for tracking and categorizing different types of display ads within an advertising system. If SMDAPORG, SMDAP, and SMDAPG are presented as options, and 'All of the above' is the correct answer, it indicates that these are all recognized and valid codes. These codes help in organizing and analyzing the performance of social media display ads.

When removing a social media logo, you must:

Answer: Use the type tool

If a social media logo is embedded as a text character or a font icon within a design, the type tool would be necessary to select and delete that specific character. Unlike raster or vector image logos that require selection and deletion tools, text-based logos are manipulated directly using the type tool. This allows for precise removal of the character from the layout.

When text and the QR code are in the same box, you must:

Answer: Unlock the QR code box first

In graphic design software, elements are often grouped or locked to prevent accidental changes. If both text and a QR code are contained within a single, locked box, you must first unlock that container or the specific QR code element within it. This action allows you to manipulate or remove the QR code without affecting other elements or the overall layout.

Display ads on social media are:

Answer: Yellow Page ads

In some specific or historical advertising contexts, display ads across various platforms, including social media, might be broadly categorized under terms like 'Yellow Page ads.' This classification could be due to their fundamental purpose of connecting businesses with potential customers, similar to how traditional Yellow Pages served as a business directory. This terminology might be part of an internal company system or a specific course's curriculum.

The default color is elliptical blue if an MC does not specify a backdrop color.

Answer: True

This statement refers to a specific default setting within a particular design system or software. If a 'MC' (likely a marketing campaign or master control system) does not provide a specific backdrop color, the system automatically applies 'elliptical blue' as the default. This ensures consistency in design and prevents blank or unstyled backgrounds, maintaining a uniform appearance.

The border's color can be altered.

Answer: False

This statement indicates a specific constraint within a particular design system or template. It implies that in this context, the border color is fixed and cannot be customized by the user. This might be enforced to maintain brand consistency, simplify design choices, or adhere to platform-specific guidelines where certain elements are unchangeable.

The corporate name's maximum point size is

Answer: 24 pt

This refers to a specific design guideline or brand standard, likely set by a company or platform. Limiting the corporate name to a maximum of 24 points ensures visual hierarchy, preventing the name from overpowering other important information. This also helps maintain readability across various display sizes, which is crucial for brand consistency and professional presentation.