Social Media Design Platform-Specific Design 1 — Questions and Answers
Question 1: What is the recommended aspect ratio for Instagram feed posts?
- 16:9
- 4:5 (Correct answer)
- 1:2
- 3:4
Correct answer: 4:5
Instagram's recommended aspect ratio for feed posts is 4:5 (portrait), which maximizes vertical screen real estate on mobile devices.
Question 2: What is the ideal image size for a Facebook Open Graph (link preview) image?
- 800×600px
- 1200×630px (Correct answer)
- 1080×1080px
- 720×720px
Correct answer: 1200×630px
Facebook recommends 1200×630px for link preview (Open Graph) images to display correctly without cropping.
Question 3: Which LinkedIn image format works best for organic posts to maximize engagement?
- Square 1:1 (Correct answer)
- Landscape 1.91:1
- Portrait 4:5
- Wide 2.39:1
Correct answer: Square 1:1
Square (1:1) images consistently receive the highest engagement on LinkedIn organic posts compared to other aspect ratios.
Question 4: What is TikTok's native video resolution?
- 1080×1920px (9:16) (Correct answer)
- 1920×1080px (16:9)
- 1080×1080px (1:1)
- 720×1280px (9:16)
Correct answer: 1080×1920px (9:16)
TikTok's native resolution is 1080×1920px in 9:16 portrait orientation to fill the full mobile screen.
Question 5: What safe zone percentage should designers follow for YouTube Shorts thumbnails?
- Keep critical content within the center 80% of the frame (Correct answer)
- Keep content within the center 50% of the frame
- Extend content to all four edges
- Use only the top half of the frame
Correct answer: Keep critical content within the center 80% of the frame
For YouTube Shorts, keeping critical text and faces within the center 80% of the frame prevents cropping across different display contexts.
Question 6: Which design element is most critical when designing for Pinterest?
- Short, wide banners
- Tall, vertical imagery with strong visual storytelling (Correct answer)
- Animated GIFs
- Dark backgrounds
Correct answer: Tall, vertical imagery with strong visual storytelling
Pinterest's feed is designed for tall 2:3 images, and vertical pins with compelling visuals and clear text overlays perform best.
What is the recommended aspect ratio for Instagram feed posts?