NAPLAN Target Audience 3

Question 1

A poster uses bright colours, cartoon characters, and rhyming text. What does this suggest about its target audience?

Accepted Answer

It targets young children

Answer

Bright colours, cartoons, and rhymes are design choices that appeal to young children.

Question 2

Which text would most likely have a target audience of parents?

Accepted Answer

A guide on managing school lunchboxes and nutrition for children

Answer

Advice about managing children's nutrition directly addresses parents' responsibilities.

Question 3

An advertisement uses the slogan 'Stay connected, stay young' and features elderly people using smartphones. The target audience is most likely:

Accepted Answer

Older adults unfamiliar with smartphones

Answer

The imagery and slogan are designed to appeal to older adults who may be hesitant about technology.

Question 4

A book contains chapters titled 'Your First Car', 'Budget Driving Tips', and 'Road Rules Explained'. Who is most likely the target audience?

Accepted Answer

New or young drivers

Answer

Topics about first cars, budgeting, and basic road rules target new, inexperienced drivers.

Question 5

When a writer uses humour and informal language in a text about healthy eating, what does this suggest about the intended audience?

Accepted Answer

The audience is likely casual readers who might find the topic boring otherwise

Answer

Humour and informal language are used to engage audiences who might not naturally be interested in a topic.

(NAPLAN) National Assessment Program - Literacy and Numeracy Practice Test