A small-market TV station's sole news van breaks down the night of a major local fire. The news director wants to use citizen-submitted smartphone footage. What is the primary editorial obligation before airing?
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A
Air it immediately since timeliness outweighs verification in breaking news
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B
Verify authenticity, obtain rights, and assess content for accuracy before broadcast
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C
Obtain FCC approval to use user-generated content on licensed broadcasts
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D
Reject it entirely since only professionally shot footage meets broadcast standards