Free Local SEO for Beginners Questions and Answers

Question 1

Which of the following statements about Google reviews for local businesses is false?

Accepted Answer

The business owner should record reviews in writing and then post them to the company's Google+ account.

Answer

It's possible that reviews will be filtered out based on how frequently they appear.

Answer

Customers should publish their own reviews.

Answer

Customers must currently have a Google+ account in order to leave a Google-based review.

Question 2

Businesses with multiple partners may be eligible for multiple Google+ Local pages.

Accepted Answer

True

Answer

False

Question 3

Which of the following is NOT a positive local search ranking factor? *

Accepted Answer

Having a physical address in the city where you are looking.

Answer

Taking the homepage content from the competitor who ranks first in the local pack for your top keyword and pasting it onto your own.

Answer

Assuring that your website's NAP has been hidden in Flash so that it cannot be crawled.

Answer

Move the Google Maps place marker so that your brick-and-mortar store appears to be in the city center.

Question 4

It is unusual for a service area business (SAB) in a competitive niche to achieve local pack rankings for service cities where the business has no physical presence.

Accepted Answer

True

Answer

False

Question 5

Google no longer supports which of the following?

Accepted Answer

Geo Sitemaps

Answer

Schema

Answer

KML Files

Question 6

Describe Apple Maps.

Accepted Answer

A tool with a user-friendly interface for adding and editing businesses in Apple Maps

Answer

A list of business sectors that Apple supports

Answer

An app for in-store shopping

Answer

A product Apple stopped selling in December 2013

Question 7

Which of the following techniques for website optimization would you advise clients to avoid? *

Accepted Answer

Placing numerous call tracking numbers in crawlable text on various website pages.

Answer

Writing blogs about their profession

Answer

Creating a special webpage for each physical office on the website.

Answer

Creating a special page for each distinct service offered on the website.

Question 8

This does not fall under the new Google Core Web Vitals:

Accepted Answer

Site speed

Answer

Largest contentful paint

Answer

First input delay

Answer

Cumulative layout shift

Question 9

Describe 10x material.

Accepted Answer

Content that is 10 times better than the highest ranking result for a given keyword or topic.

Answer

Content that includes the fundamental 10 core marketing practices all big brands use.

Answer

Content that includes the 10 most important SEO factors, such as on-page optimization and link building.

Answer

Content that has been on the Internet for over 10 years.

Question 10

To set S.M.A.R.T. goals is a recommended practice in goal-setting. The A represents:

Accepted Answer

Achievable

Answer

Accountable

Answer

Authentic

Answer

Affordable