Crowdfunding Videos Video Production Techniques 3

Question 1

What frame rate is standard for most US crowdfunding videos intended for web distribution?

Accepted Answer

24 fps or 30 fps

Answer

24 fps gives a cinematic feel while 30 fps is standard for web video; both are widely accepted for US crowdfunding campaigns.

Question 2

Which file format is most universally compatible for uploading crowdfunding videos to platforms like Kickstarter and Indiegogo?

Accepted Answer

MP4 (H.264)

Answer

MP4 encoded with H.264 offers excellent compatibility across all major crowdfunding platforms and browsers with efficient file sizes.

Question 3

What is the benefit of including captions or subtitles in a crowdfunding video?

Accepted Answer

They improve accessibility and engagement for viewers watching without sound

Answer

Captions allow silent-autoplay viewers (common on mobile and social media) to follow along and boost overall watch time.

Question 4

Why might a creator choose to record a 'talking head' video against a simple background rather than at a cluttered location?

Accepted Answer

A clean background keeps viewer focus on the speaker and message

Answer

A distraction-free background directs attention to the speaker and the pitch, making the core message easier to absorb.

Question 5

What is 'aspect ratio' and which is standard for crowdfunding videos in the US?

Accepted Answer

The width-to-height proportion of the frame; 16:9 is standard

Answer

16:9 widescreen is the standard aspect ratio for web video and matches most monitor and TV screens used by US backers.

Crowdfunding Videos Practice Test