CPS Business Management & Marketing for Pet Stylists 3

Question 1

A grooming salon posts a 'refer a friend, get 10% off' promotion. This is an example of:

Accepted Answer

A referral program

Answer

A referral program incentivizes existing clients to bring in new customers by offering them a discount or reward.

Question 2

Which financial statement shows a grooming business's revenue, expenses, and profit over a specific period?

Accepted Answer

Income statement (Profit & Loss)

Answer

The income statement, also called a Profit & Loss statement, summarizes revenues and expenses to show net profit or loss over a period.

Question 3

A pet stylist notices that 80% of revenue comes from 20% of clients. This principle is known as:

Accepted Answer

The Pareto Principle

Answer

The Pareto Principle (80/20 rule) states that roughly 80% of outcomes come from 20% of causes, such as top clients driving most revenue.

Question 4

Which of the following is the most effective way to respond to a negative online review of your grooming salon?

Accepted Answer

Reply professionally, acknowledge concerns, and offer to resolve offline

Answer

A professional, empathetic response that invites offline resolution shows prospective clients that the business takes feedback seriously.

Question 5

An 'upsell' in a pet grooming context would be:

Accepted Answer

Recommending a teeth-brushing add-on during checkout

Answer

Upselling means offering additional services (like teeth brushing or paw balm) that increase the value of the current transaction.

(CPS) Certified Pet Stylist Practice Test