CPP CPP Typography & Print Production

Question 1

What is the term for the small decorative strokes at the ends of letterforms in a typeface?

Accepted Answer

Serifs

Answer

Kerning

Answer

Leading

Answer

Tracking

Question 2

In typography, what does 'leading' refer to?

Accepted Answer

The vertical space between lines of text

Answer

The weight of a font

Answer

The space between specific letter pairs

Answer

The overall width of a text block

Question 3

What is 'kerning' in typography?

Accepted Answer

Adjusting spacing between specific letter pairs

Answer

Uniformly adjusting spacing across a block of text

Answer

Adjusting the height of capital letters

Answer

Measuring the length of a line

Question 4

In typography, what is an 'orphan'?

Accepted Answer

The first line of a paragraph stranded alone at the bottom of a column

Answer

The last line of a paragraph at the top of a new column

Answer

A word with no acceptable hyphenation points

Answer

A line that extends beyond the right margin

Question 5

What does 'bleed' refer to in print production?

Accepted Answer

Design elements that extend beyond the trim edge of a page

Answer

Ink that soaks through to the reverse side of a page

Answer

Text that overflows its text frame

Answer

A color that fades at the edges of an image

Question 6

In publication layout, what is the 'gutter'?

Accepted Answer

The inner margin between two facing pages

Answer

The outer margin of a page

Answer

The space between two columns of text

Answer

The bottom margin of a page