Measurement and Evaluation Flashcards
6 cards from real CMP practice questions. Tap to flip, then mark Knew It or Still Learning — missed cards come back until you master them.
Read the first 6 Measurement and Evaluation flashcards as text
In Communication Management Professional, what is the primary purpose of formative assessment?
Answer: To monitor progress and provide feedback during the learning or development process
Formative assessment is conducted during the process to monitor progress, identify areas needing improvement, and provide timely feedback that can guide adjustments.
What does validity mean in the context of assessment within Communication Management Professional?
Answer: The assessment measures what it is intended to measure
Validity refers to whether an assessment actually measures the construct or skill it claims to measure. A valid assessment produces meaningful and accurate results for its intended purpose.
What is the difference between reliability and validity in Communication Management Professional assessment?
Answer: Reliability refers to consistency of results; validity refers to accuracy of measurement
Reliability means the assessment produces consistent, stable results across repeated administrations. Validity means the assessment accurately measures what it is intended to measure. Both are needed for quality assessment.
Which type of assessment in Communication Management Professional compares an individual's performance to a predetermined standard?
Answer: Criterion-referenced assessment
Criterion-referenced assessment compares performance against a fixed set of criteria or standards, determining whether specific competencies have been met regardless of how others perform.
What is a rubric used for in Communication Management Professional assessment?
Answer: To define criteria and performance levels for evaluating work quality
A rubric is a scoring guide that defines specific criteria and describes performance levels for each criterion, providing consistent and transparent evaluation standards.
In Communication Management Professional, what is the purpose of baseline assessment?
Answer: To establish a starting point for measuring future progress
Baseline assessment establishes the initial level of knowledge, skill, or condition before any intervention or training begins, providing a reference point for measuring subsequent progress.