CMM Sustainability & Social Responsibility Flashcards

Which international standard provides a framework for sustainable event management?

Answer: ISO 20121

ISO 20121 is the globally recognized standard specifically designed to help organizations improve the sustainability of their events.

A CMM professional wants to reduce an event's carbon footprint from air travel. What is the MOST effective strategy?

Answer: Selecting a centrally located venue to minimize total travel distances for attendees

Selecting a geographically central venue reduces the average distance each attendee must travel, making it the highest-impact strategy for cutting travel-related emissions.

What is a 'carbon offset' in the context of sustainable meeting management?

Answer: A financial investment in environmental projects that compensate for the greenhouse gases produced by an event

Carbon offsets allow organizations to neutralize their event's emissions by funding equivalent reductions elsewhere, such as reforestation or renewable energy projects.

Which approach BEST demonstrates corporate social responsibility (CSR) integration into a corporate meeting?

Answer: Including a community service activity that allows attendees to contribute to a local nonprofit

Incorporating a community service component directly connects the event to social responsibility goals and creates meaningful impact for local communities.

A planner wants to measure sustainability performance after an event. Which metric specifically tracks waste diversion success?

Answer: Waste-to-landfill ratio or diversion rate percentage

The waste diversion rate measures the percentage of total waste that was composted, recycled, or reused rather than sent to a landfill.

Which food and beverage practice MOST reduces an event's environmental impact?

Answer: Sourcing food locally and seasonally to reduce transportation emissions and support local economies

Local and seasonal sourcing minimizes food miles, reduces packaging waste, and strengthens regional supply chains, making it the highest-impact F&B sustainability practice.