CGM Technology & Innovation Management Flashcards

A general manager overseeing a digital transformation initiative should FIRST:

Answer: Assess organizational readiness and align technology with business goals

Digital transformation must start with an assessment of readiness and a clear alignment between technology investments and strategic objectives.

Which metric BEST measures the return on a technology investment (ROI) for a new software system?

Answer: Net benefits minus costs divided by total costs

ROI is calculated as net benefits minus costs divided by total costs, expressed as a percentage.

In technology project management, a 'minimum viable product' (MVP) is used to:

Answer: Test core functionality with real users before full development

An MVP allows teams to validate core assumptions with real users at lower cost before investing in full product development.

What does 'cloud computing' allow organizations to do that traditional on-premise infrastructure does not?

Answer: Scale computing resources up or down on demand

Cloud computing provides elastic scalability, allowing organizations to adjust resource usage based on real-time demand.

Which of the following is an example of disruptive innovation in a traditional industry?

Answer: A ride-sharing app replacing traditional taxi dispatch systems

Ride-sharing apps disrupted the taxi industry by introducing a technology-enabled business model that redefined how transportation services are delivered.

A general manager's role in fostering innovation BEST includes:

Answer: Creating a psychological safety environment where experimentation is encouraged

Psychological safety—where employees feel safe to propose and test new ideas without fear of failure—is foundational to building an innovative culture.