CEM Floor Plan Development Questions and Answers

Question 1

An exhibitor wishes to purchase a booth that offers exposure to attendee traffic on two sides at the intersection of two aisles. Which type of booth should the sales manager recommend?

Accepted Answer

Corner Booth

Answer

In-line Booth

Answer

Peninsula Booth

Answer

Island Booth

Question 2

A show manager is strategically placing a large, high-traffic anchor exhibitor and the main food court at the rear of the exhibition hall. What is the MOST likely primary objective of this floor plan decision?

Accepted Answer

To pull attendees through the entire show floor, increasing exposure for all exhibitors

Answer

To minimize noise from the food court near the entrance

Answer

To comply with venue regulations on food service placement

Answer

To reduce the cost of utilities for the anchor exhibitor

Question 3

When developing a floor plan, fire marshal regulations that limit the maximum travel distance to an exit directly impact the permissible length of which of the following?

Accepted Answer

Dead-end aisles

Answer

Main thoroughfares

Answer

Perimeter aisles

Answer

Registration queues

Question 4

Which of the following best describes the primary purpose of establishing wider main aisles compared to secondary cross aisles in a large exhibition floor plan?

Accepted Answer

To facilitate smoother, high-volume attendee traffic flow from entrances to key areas

Answer

To create more premium corner booth inventory

Answer

To accommodate the setup of larger, multi-level exhibits

Answer

To meet the minimum width requirements set by the Americans with Disabilities Act (ADA)

Question 5

An exhibition's gross square footage (GSF) is 100,000 sq ft. The total area occupied by exhibitor booths (sellable space) is 55,000 sq ft. The remaining 45,000 sq ft is used for aisles, registration, lounges, and other common areas. What is the net-to-gross ratio for this floor plan?

Accepted Answer

55%

Answer

45%

Answer

182%

Answer

100%

Question 6

An exhibitor has purchased a large booth space that is exposed to aisles on three sides and is positioned at the end of a row of standard booths. What is this type of booth called?

Accepted Answer

Peninsula Booth

Answer

Island Booth

Answer

Corner Booth

Answer

In-line Booth