CDP Data Quality Management

Question 1

Which data quality dimension measures whether data values conform to the correct format, type, and range?

Accepted Answer

Validity

Answer

Completeness

Answer

Accuracy

Answer

Timeliness

Question 2

What is data profiling in the context of data quality?

Accepted Answer

Analyzing data to understand its structure, content, and quality characteristics

Answer

Encrypting sensitive data before storage

Answer

Creating user access profiles for data systems

Answer

Compressing data to reduce storage

Question 3

Which data quality dimension refers to data being available when needed for decision-making?

Accepted Answer

Timeliness

Answer

Accuracy

Answer

Completeness

Answer

Consistency

Question 4

What is a data quality scorecard used for?

Accepted Answer

Tracking and communicating the status of data quality metrics against defined targets over time

Answer

Ranking database performance metrics

Answer

Scoring candidates in data entry job interviews

Answer

Evaluating ETL tool vendors

Question 5

Which approach to fixing data quality issues addresses the root cause in source systems rather than cleansing data downstream?

Accepted Answer

Upstream Fix / Prevention at Source

Answer

Reactive Cleansing

Answer

Data Masking

Answer

Deduplication

Question 6

What is the 'fitness for purpose' concept in data quality?

Accepted Answer

Data quality is evaluated in terms of whether data adequately meets the specific needs of its intended use

Answer

Data must pass all six quality dimensions to be usable

Answer

Data fitness is measured by storage efficiency

Answer

Data must be formatted in a universal standard to be fit for use