CAP CAP Methodology Selection & Analytics Problem Framing

Question 1

Which step in translating a business problem into an analytics problem involves defining the unit of analysis?

Accepted Answer

Specifying the grain of the data

Answer

Identifying the target variable

Answer

Selecting the model type

Answer

Choosing evaluation metrics

Question 2

A retail company wants to reduce customer churn. Which analytics approach is MOST appropriate as a first step?

Accepted Answer

Descriptive analytics to profile churned customers

Answer

Prescriptive analytics to set retention budgets

Answer

Real-time streaming analytics

Answer

Graph analytics for social networks

Question 3

When selecting between supervised and unsupervised learning, the key distinguishing factor is:

Accepted Answer

Whether labeled outcome data is available

Answer

The size of the dataset

Answer

The number of input features

Answer

The computing resources available

Question 4

Which CAP domain involves converting a business objective into a measurable analytics goal?

Accepted Answer

Analytics problem framing

Answer

Data management

Answer

Model deployment

Answer

Risk mitigation

Question 5

A company needs to segment customers with no prior labeling scheme. Which methodology is MOST suitable?

Accepted Answer

K-means clustering

Answer

Logistic regression

Answer

Random forest classification

Answer

Time-series forecasting

Question 6

Which factor is MOST important when deciding between a parametric and non-parametric model?

Accepted Answer

Whether the data meets distributional assumptions

Answer

The analyst's personal preference

Answer

The color coding of the dashboard

Answer

The vendor of the analytics platform