Business Cards & Stationery Business Card Printing Techniques 3

Question 1

What is foil stamping on a business card?

Accepted Answer

Applying metallic or colored foil using heat and pressure

Answer

Foil stamping uses a heated die to press metallic or pigmented foil onto the card, creating a shiny, eye-catching effect.

Question 2

Which paper orientation places the longest edge of a business card horizontally?

Accepted Answer

Landscape

Answer

Landscape orientation places the card with its longest dimension (3.5 inches) running horizontally, which is the most common US layout.

Question 3

What is 'spot UV' coating on a business card?

Accepted Answer

UV gloss applied only to specific design areas

Answer

Spot UV selectively applies high-gloss UV coating to specific areas of a card, creating contrast against a matte background.

Question 4

What does 'crop marks' (trim marks) on a business card print file indicate?

Accepted Answer

Where the printer should cut the card

Answer

Crop marks are lines placed at the corners of a print file to guide the printer on exactly where to cut the finished cards.

Question 5

What is 'digital printing' most advantageous for in business card production?

Accepted Answer

Short print runs and quick turnaround

Answer

Digital printing excels at short runs and fast turnaround because it requires no printing plates, reducing setup time and cost.

Business Cards & Stationery Practice Test