Business Cards & Stationery Business Card Printing Techniques 1 — Questions and Answers
Question 1: Which printing method uses raised ink that can be felt by touch on a business card?
- Thermography (Correct answer)
- Offset lithography
- Digital printing
- Screen printing
Correct answer: Thermography
Thermography uses heat to raise ink, creating a tactile, raised effect on business cards.
Question 2: What does 'bleed' mean in business card printing?
- Ink that extends beyond the trim line (Correct answer)
- A printing error causing smearing
- Ink that soaks into the paper
- A type of color gradient
Correct answer: Ink that extends beyond the trim line
Bleed refers to artwork that extends beyond the card's trim edge to prevent white borders after cutting.
Question 3: What is the standard business card size in the United States?
- 3.5 × 2 inches (Correct answer)
- 4 × 3 inches
- 3 × 2.5 inches
- 3.75 × 2.25 inches
Correct answer: 3.5 × 2 inches
The standard US business card size is 3.5 × 2 inches, fitting standard cardholders and wallets.
Question 4: Which printing process presses a design into the paper, creating a sunken impression?
- Debossing (Correct answer)
- Embossing
- Foil stamping
- Letterpress
Correct answer: Debossing
Debossing presses the design into the paper surface, creating a recessed or indented impression.
Question 5: What is 'letterpress' printing commonly associated with in business card production?
- Pressing inked type into thick paper for texture (Correct answer)
- Printing large quantities quickly
- Digital photo reproduction
- Applying metallic foil to designs
Correct answer: Pressing inked type into thick paper for texture
Letterpress printing presses inked type or plates into thick paper, creating tactile impressions prized for premium cards.
Question 6: What minimum DPI is recommended for business card artwork to ensure sharp print quality?
- 300 DPI (Correct answer)
- 72 DPI
- 150 DPI
- 96 DPI
Correct answer: 300 DPI
300 DPI is the industry standard minimum resolution for print-ready business card artwork to avoid pixelation.
Which printing method uses raised ink that can be felt by touch on a business card?