FREE Marketing Automation Questions And Answers

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Which of these vendors does The 2020 Gartner Magic Quadrant for Multichannel Marketing Hubs not place in the "Leaders" category?

Correct! Wrong!

Explanation:
Pegasystems is the market leader in cloud software for operational efficiency and customer engagement. It provides adaptable, cloud-architected software that is based on the single Pega Platform that enables users to quickly install and easily modify applications to fulfill important business objectives. Robotic Process Automation Features Category

What exactly is a dynamic list?

Correct! Wrong!

Explanation:
There is rarely a reporting engine out there that is easier to administer and manage than Dynamic Lists, making it The Tool for relational reporting and giving your users the ability to acquire the data they need when they need it while relieving IT of the burden.

Which of these user demographics may be utilized to tailor experiences for each individual?

Correct! Wrong!

Correct answer:
All of the above

In a CRM, which of the following choices best demonstrates a rational customer journey?

Correct! Wrong!

Correct answer:
Prospect, lead, qualified, closed

A drip campaign is a catch-all phrase for

Correct! Wrong!

Explanation:
The idea behind drip campaigns, often referred to as automated email campaigns, lifecycle emails, autoresponders, and marketing automation, is the same whether you call them drip campaigns, automated email campaigns, drip marketing, or anything else.

What in marketing automation is a "trigger"?

Correct! Wrong!

Explanation:
Trigger marketing is a type of advertising that responds to consumer behavior in an effort to pique or maintain consumer interest in a particular good or service.

Which of the following phrases has nothing to do with marketing automation?

Correct! Wrong!

Explanation:
With the use of a marketing automation audit, you can thoroughly examine the functionality of your products. It highlights the weaknesses or openings in your system and forces you to come up with fixes to fix them.

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